Project Erik Penser Bank, Illustrations Agency Bedow Year 2017 Award Silver

Erik Penser Bank, Illustrations

https://www.penser.se/

Sweden's leading private bank, Erik Penser Bank, requested a refreshed visual identity and communication concept that would modernize the perception of the bank. The assignment required a new logotype, colour palette, custom typeface, photography and illustrations.

Central to design was the creation of a flexible illustration library. The looped monoline used in the bank’s EPB monogram was the basis for the illustrations, creating a cohesive identity family. This makes the brand easily recognized by seeing their unique illustrations alone.

The result is a library of illustrations that balances the bank’s legacy and experience with a modern approach. 

Credits

Creative Director
Perniclas Bedow
Designer
Anders Bollman, Mattias Amnas, Fibi Kung
Illustrator
Anders Bollman, Mattias Amnas, Fibi Kung
Category 602 Commercial & Advertising Illustration Client Erik Penser Bank Country Sweden