Project
Lux Nemus
Agency
Great Apes
Year
2021
Award
Gold
Lux Nemus
Lux Nemus is an interactive projection experience and a part of Metsä Group’s visitor centre Pro Nemus. It consists of a collection of custom built walls featuring Metsä’s wood, fibre, and other innovative products.
The product collages are enriched with projections, enabling visitors to interact with the walls through a touch screen. The visitor can highlight individual products and explore and learn more about them through unique light projections.
The core of the installation is to showcase how Metsä Group utilizes every part of a tree as efficiently as possible for the purpose which creates the most value.
Credits
Creative Director
Constantin Freche, Niko Spilä, Lukasz Geratowski. Noora Maijala, Julius Meriläinen
Art Director
Lukasz Geratowski, Constantin Freche, Julius Meriläinen, Noora Maijala
Designer
Julius Meriläinen, Pertti Raami, Riikka Forsström, Lukasz Geratowski, Constantin Freche, Niko Sipilä, Pancho Nikander
Illustrator
Lukasz Geratowski, Johanna Tyrkkö
Category
707 Digital Installations & Interactive Environments
Client
Metsä Group
Country
Finland