Project
Ambio
Agency
Étiquette
Year
2022
Award
Silver
Ambio
Food supplement brands are still characterized by conformist design, photos of smiling people, and pseudoscientific graphic elements. We have set a goal to create a design that works differently. So we created a “super pills” design to celebrate life and enhance the supplement experience.
The coloured pill packaging reveals the simplicity, accessibility, modernity and daily health and beauty support of the product. The coloured pills create a rhythm on the shelves and distinguish the products in colour while attracting attention. In the children’s line, the pill form transforms into attractive characters.
Credits
Art Director
Aliona Bobin
Designer
Katažina Gladka
Photographer
PackShot
Design Strategist
Laura Ragaišytė-Važgėlienė
Brand Manager
Viktorija Labutina
Account Manager
Ramunė Baranauskaitė
Category
204 Health, Beauty & Wellness Packaging
Client
Limedika
Country
Lithuania