Alts Digital

Some companies get it. The corporate world is a boring mess and someone needs to say it: enough of that, I want a mint website myself! We love when we start our conversations already at that garden-fresh range. Meet Alts Digital, a Portuguese intent marketing company, often connected to SEO but that’s just the starting line, that needed a fresh take on their brand and website. Over several months we've transformed everything except the name (we've tried that actually but Namecheap’s™ domain bot bought (nice pun) alts.digital domain that was free at the time, thanks clapping hands)! We even art-directed a powerful manifesto video production where even Scroobius Pip was sad to dismiss the collab due to the musical hiatus. Maybe next time Pips, Alts got a Portuguese Superman instead!

The brand first, that’s where everything starts with us. We had much space to mix the quirky with the beautiful, so the end result is basically a mix of almost everything we had on our mood board. Typefaces? Can’t decide which overused grotesque one to use this time? No worries, we’ll use 4 of them [sorry, Paul Rand, we know this is not acceptable but even design best practices are bent from time to time, we’ll get there again]. Logo? Sure we can have all the ideas tossed into the loading. Continuous illustrations for storytelling and icons? With Emojis? Now you are talking! Just look at this amazing s-p-i-n-n-i-n-g globe, it changes colors, shapes and it keeps your eye busy on headers and transitions. Pretty neat to give you the wow factor right? We’ve delivered them a WebGL tool so that Alts could generate their own brand assets to support their social networks posts pottery.

Sweat it creativity! The website is where everything is bonded together, the narrative we’ve developed uses all the brand elements on scroll to astound the audience into three sections: 1. Our products are targeted for the verticals they focus on: iGaming and Finance with relevant metrics. 2. Life at Alts presents the team with funky animated personal emojis, blinking an eye on recruiting as the company is 100% remote, clearly, while sorting the team's benefits, culture, and values so that you are their next player. And 3, a 24 points Manifesto spirited video featuring the Portuguese Superman himself, a falling Magritte’s Apple that would make Newton’s eye stare, and a shiny gold cake to share the spoils.