Huddly L1

Huddly’s L1 is an advanced camera for large meeting rooms. For the packaging of it we were inspired by the L1 camera's simple product design and Huddly's logo. We use bold and simple graphics as abstract interpretations of the products inside of the boxes. The box system is modular and designed to fit perfectly on a standard pallet. All packaging components come flat-packed and made from raw cardboard. The design process focused heavily on reducing shipped air to the ultimate minimum, and ensuring the pack is easily recyclable worldwide. Through details like the lid doubling as padding for the camera, bespoke inner compartments to perfectly house components, and grouping pack elements to create a layered unboxing experience — kind of like a matryoshka doll — it all fits perfectly together.