Identity for Volte

In a B2B-market where most people find buying electricity services both complex and boring, Volte wanted to be a smart, easy and transparent counterpart. Overviews, insight, consumption and control thereby became important parameters which the new identity should deliver on. What often is seen as a last step in creating identities, namely graphs, diagrams and visualisation of data, became in this project the main foundation the identity was built upon. The design system and the visualisation of data were processes which could inform each other all the way, and ensure the Volte seemed like itself, in both marketing as well as their invoice analysis. The identity is something as rare as a "graph-first-identity". Den graphic toolbox contains both functional and visual markers that allows Volte to talk about the complex and boring with an light and easy-going undertone. Smart, easy and transparent.