Project
I Just Wanna Surf
Agency
Kummer & Herrman
Year
2023
Award
Gold
I Just Wanna Surf
https://www.massbooks.co/home/i-just-wanna-surf
“I grew up biracial in Capistrano Beach,” Gabriella Angotti-Jones writes in I Just Wanna Surf, “a beach town in southern Orange County in California. […] My dad’s Black and my mom’s Italian. […] The only Black people I saw every day were my sisters, and my dad when he was home. There were no other Black families in my immediate neighborhood.” Surfing plays a large part in the area, and she became a surfer as well. But “I didn’t feel like a surfer,” Angotti-Jones notes, “because I didn’t fit the stereotype.”
I Just Wanna Surf captures the friction of finding one’s identity and community during the pandemic and post-George Floyd era in a sport dominated by white men. Growing up in one of the only mixed-race Black families in a small Orange County beach town, Angotti-Jones reflects on how her early relationship with the ocean and Californian surf culture became intertwined with her identity as a Black woman.
In a mix of photo book, zine, and diary, Angotti-Jones challenges the traditional surfing narrative by documenting Black women and non-binary surfers living the surfing lifestyle inspired by 1990s and early 2000s surf culture, while making it their own. The images juxtapose the joy of friendship and the refuge found in the the ocean’s wilderness with the underlying racial tensions at the core of the Black American experience. With sensitivity and vulnerability, her text explores her experience with depression and the sense of peace brought by riding waves.
I Just Wanna Surf centers on more things than just one. On top of the surfing and being Black and being a woman, there also is a mental-health struggle.The book design narrates the story through a number of sections (they’re not strictly delineated or separated as chapters), into which blocks of text have been set. The text serves to introduce the many aspects of the book that no picture could fully tell.
Credits
Creative Director
Kummer & Herrman
Art Director
Kummer & Herrman
Designer
Kummer & Herrman
Photographer
Gabriella Angotti-Jones
Editor
Gabriella Angotti-Jones, Peter van Agtmael , Ben Brody, Deborah Artman
Copywriter
Gabriella Angotti-Jones
Publisher
Mass Books
Printer
NPN
Category
402 Artistic Catalogue Layout
Client
Gabriella Angotti-Jones
Country
Netherlands