Literary Prize Gdynia
Gdynia Literary Prize ( in Polish: Nagroda Literacka Gdynia) is a Polish literary prize, which is awarded annually to the authors of the best books published in the previous year in Poland.
Our studio was asked again to prepare a complete image renewal of graphicidentity of the next edition for 2023, including all visual and promotional materials. This year, we decided to focus on the multidimensional nature of literature. The symbol of this idea became the cube shape, which also refers to the shape of the award/statuette itself. In addition to the graphic motif of the typographic cube, we also used photography to create and document ourinstallation in various spaces of the City of Gdynia. The concept of visual identity of this year's edition was largly based on photograpy. We created a physical object – a cube made of mirror steel material, which reflected the surroundings and created a multi-dimensional illusion of space. Next, we photographed the cube in recognizable, important spots of the city of Gdynia: City Beach, Gdynia Seaport, Sea Towers, Gdynia Film Centre, The Dar Pomorza Ship (En: Gift of Pomerania), Marina, EmigrationMuseum, Gdynia Aquarium. We wanted to expand our design with activities happening in real space, going beyond the sphere 3D modelling only.
We also created the NLG (En: Gdynia Literary Prize) promotional spot, showing the cube in different city locations. The visual identity of the festival was also a significant visual element of the awards ceremony and author meetingsrania), Marina, Emigration Museum, Gdynia Aquarium.
We wanted to expand our design with activities happening in real space, going beyond the sphere 3D modellingonly. We also created the NLG (En: Gdynia Literary Prize) promotional spot, showing the cube in different city locations. The visualidentity of the festival was also a significant visual element of the awards ceremony and author meetings.
Full case study at:
https://www.behance.net/gallery/178487087/Gdynia-Literary-Prize-23
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