Project VK Ikons Agency Studio Size Year 2024 Award Bronze

VK Ikons

We developed the brand name and label design for a white wine blend, naming it “Ikons” to reflect its composition—a blend of two iconic grape varieties, 'Skrlet' and 'Grasevina.' Both varieties are also available as standalone varietals, each with its own distinct label. For “Ikons,” we embraced a literal interpretation of blending by merging elements from the two pre-existing labels. This approach forged a unique identity for “Ikons,” maintaining the brand’s familiarity while visually representing the fusion of the two grape varieties.

Credits

Art Director
Jurica Koletic
Designer
Jurica Koletic
Copywriter
Andrej Virant
Category 203 Wine Packaging Client VK Winery Country Croatia