Project Athens Epidaurus Festival 2025 Agency Beetroot Design Group Year 2026 Award Bronze

Athens Epidaurus Festival 2025

The visual identity of the Athens Epidaurus Festival is redesigned every year to reflect the themes of the artistic program. 2025 marked a milestone year, as the Festival celebrated 70 years of uninterrupted presence. To mark this extraordinary anniversary, we created a system of illustrations built around people: creators, contributors, and the audience – the Festival’s driving force and its raison d'être.

For 70 years, the Festival has been shaped by people: artists, collaborators, and spectators alike. A living gathering of culture lovers who come together every year to re-create the shared experience of art. The Festival’s history and legacy are revealed through images of its people. More than 70 original portraits were drawn by hand: a vibrant, colorful “audience,” including iconic figures – writers, directors, actors, auteurs, composers – as well as mythical creatures and theatrical characters, all of which make up the Festival’s history, and its essence. All these figures came together to form a living mosaic: a series of unique illustrations that simultaneously function as a dynamic graphic pattern, applied across the Festival’s key posters and a wide range of applications.

Credits

Category 602 Commercial & Advertising Illustration Client Athens Epidaurus Festival Country Greece